Following are the main points I saw (explicit or implied) in:
Karen Yates' article: "The Next Chapter for Christian Publishing."
SHE NOTES THE POSITIVES OF THE INDUSTRY IN PREVIOUS DECADES:
- Publishers were responsible for book promotion (now writers must take the lead).
- Traditional publishers released far more books annually.
- Publishers took more risks, not requiring books to have the widest appeal.
- Traditionally published authors did not compete with a flood of amateurish books.
- As opposed to self-publishing, traditionally published authors didn't risk their money on possibly feeble sales.
- New authors were not expected to have an established platform (an assured base of readers).
- Publishers cared more about writing quality than an author's popularity statistics.
- People did more leisure reading, and had greater focus and attention spans.
- Printed books made more money than e-books.
THE POSITIVES OF CHRISTIAN PUBLISHING TODAY:
- Royalty advances are now common (unlike earlier).
- Christian book publishers now allow authors to negotiate terms (rights and royalties).
- Self-publishing innovations give new (and veteran) authors more options and opportunities.
- Advantages of the internet for writers:
- Writers can gain public interest before finishing or releasing a book.
- Writers can connect with more readers, and have more interactions with them.
- Female Christian writers can more easily gain notice of readers (via blogs, etc.), and therefore publishers (leveling a previously uneven playing field).
- Writers are more able to influence their readers, promoting their ideas and interests.
- Writers have quick and convenient access to their readers at any time.
- Determined new writers have more tools to create a writing career.
- They don’t require the expense of product materials, storing, or shipping.
- They are easily updated, quickly published, word-searchable, hyperlinked, and portable.
- Readers are buying them.
Quote from her article: “[A]uthors and publishers who have adapted to the new era of Christian publishing have found the future ripe with opportunity.”
July 31, 2014